Thursday, May 12, 2011

Loud Shirt Friday

Loud Shirt Friday is a project developed by the Communications Committee at my place of business. I was elated to find out that I could create the flyer and have creative freedom over the finished product.

I've used some new tools available only in Adobe Creative Suite 4 and above (I work in CS 5), like turning effects layers into their own seperate, editable layer. This allows you to build certain effects on top of others.

What does this mean? Well, basically, a stroke can be placed on top of a stroke, and a drop shadow can be placed on top of another drop shadow, etc.

Notice how the "Loud Shirt" seems to be building out into four different colors. This could be done in earlier versions of Creative Suite, but this effect is easier to achieve now.

The feedback around the office on this flyer has been fantastic. Now, let's see what kind of creative LOUD shirts we all come up with ;)